Introducing Tribe SodaStream, The Spirit of SodaStream
After months of recruiting and planning #TribeSodaStream, we finally launched our ambassador program at VLV, Clarke Quay, with our PR agency, Bless Inc.
Built in 1880s, the River House Clarke Quay houses the beautiful dining experience known as VLV. We were most honoured to have it as our event venue as it was a beautiful space that our guests loved.
Upon entering VLV, guests were "greeted" by our giant 'Cage of Shame', which contains the number of disposable plastic bottles and cans one family uses in one year! We invited all our guests to take selfies in front of the Cage to convey a strong message that one SodaStream carbonating bottle replaces 2,000 single-use plastic bottles and cans.
Tribe SodaStream Launch Party took place at VLV's Fire Court.
SodaStream SPIRIT machine and our prepared Sparkling Water Infusions display made for fun Instagrammable moments (Photo credit: MsHannahChia.com).
Each guest was gifted a personalized bottle so they could try fizzing their own drinks in a hands-on exercise following a demo of the SPIRIT.
Media guests selecting their SodaStream welcome drink.
SodaStream welcome drinks for this event: Passion Fruit Mango Sparkler, Pink Grapefruit or Sparkling Water.
Passionate about the environment and healthy living, Tribe SodaStream bonded with one another.
Media enjoying our freshly made SodaStream Sparkling Water.
Our CEO, Nanz Chong-Komo shared how SodaStream can impact everyone's life, by encouraging the use of less plastic and the consumption of fewer sugared drinks.
Tribe Leader, celebrity magician Ning Cai performed an impressive card trick with Nanz Chong-Komo to entertain the guests.
Each Tribe Leader shared how SodaStream has found its way into their lives in meaningful ways.
Three participants from the media took up the 'Fizzing Challenge" to produce the best tasting SodaStream Sparkling Water. The contest was judged by Tribe Leaders actor Jimmy T, dog behaviourist Marie Choo and chef Shen Tan.
Tribe Leader Chef Shen Tan explains the tasting notes of the winning sparkling drink, crafted by William Tan.
Guests fizzed their own sparkling water and were amazed that SodaStream Sparkling Water Makers are fuss-free. They loved how bubbly SodaStream Sparkling Water is like adding magic to water.
You can be part of #TribeSodaStream, #JoinTheTribe and start making your own sparkling water!
All you need to do:
A. Post a photo of yourselves in 4 scenarios:
i) with/using a Sodastream sparkling water maker; or
ii) drinking sparkling water; or
iii) doing fitness things; or
iv) being environmentally friendly
B. Tell us what makes you part of Tribe SodaStream, upload the photo on Instagram and tag us at @SodaStreamSingapore or upload on your Facebook profile timeline and tag us at @SodaStream.sg.
C. Make your profile public;
D. Hashtag #TribeSodaStream #JoinTheTribe.
Click HERE to read more about Tribe SodaStream!
